R U OK? is an Australian non-profit suicide prevention organisation, founded by advertiser Gavin Larkin in 2009. It revolves around the slogan “R U OK?” (are you okay?), and advocates for people to have conversations with others. The organisation has a dedicated R U OK? Day, held annually on the second Thursday of September, which encourages Australians to connect with people who have emotional insecurity, to address social isolation and promote community cohesiveness.
We encourage everyone to wear yellow!!!